On-Site Marketing Support Service
– ONE-SITE –
Professionals You Need
Standing By to Boost
Marketing Operation
We accompany clients through a wide range of marketing
activities on the ground including B2B marketing, CRM,
project management, solution adoption and research
to generate momentum from inside.
What is ONE-SITE
ONE-SITE spells the same workplace, same focus and new perspective
ONE-SITE, our on-site marketing support service, provides comprehensive support for corporate marketing through resident experts to execute initiatives in response to fast-changing market conditions. By getting ourselves in the field, looking at challenges with the same focus, and engaging in close communication, we accelerate structure-building and decision-making to execute initiatives, consolidate the knowledge of the client’s counterparts and promote human resource building to achieve more effective marketing support.
We also support the execution of iconoclastic marketing strategies by offering a new perspective built on the unique expertise and experience of Hakuhodo DY ONE. We thus make available a genuine one-team structure to transform the operation and organization of marketing with a shared granularity but from a different perspective. By placing themselves physically closer to the ground and sharing the environment and time with project members, our resident consultants remove invisible barriers between the client and an advertising company, thus serving as a major driving force for the client’s units and projects.
Extensive assets and expertise of Hakuhodo DY ONE
Stepping beyond the boundaries of support provided by an ordinary advertising company, our consultants work at the client’s site to execute the project. We support actions required for marketing activities in a broader sense from inside the client, in addition to sales promotion activities. This end-to-end support for necessary actions is only possible with Hakuhodo DY ONE, thanks to its stock of talents skilled in various disciplines ranging from sales promotion to internal infrastructure development.
Diverse lineup of services
Service team collaboration structure
Mechanism for qualitative visualization/assessment of consultants’ operational performance
ONE-SITE MONITOR, our tool to visualize and assess the operational performance of Hakuhodo DY ONE consultants providing support in the field, allows the client to record jobs performed by individual consultants, and assess and comment on their daily performance. We are committed to constantly improving the quality of our consultants’ performance through daily business improvement based on a fair evaluation by the client.
Merit-based, hands-on approach developed through digital marketing
Experience in digital-driven marketing forms the basis of Hakuhodo DY ONE’s performance-focused policy, providing support not only for data aggregation and analysis regarding the project implemented but also for the subsequent PDCA cycle. Our robust hands-on approach ensures the promotion of marketing activities with the same focus as that of the client.
Further information is also available here.
https://onesite.hakuhodody-one.co.jp