Assisting the growth of media businesses
-Service for ArcXP Adoption and Operation-
Delivering the best content at the fastest speeds in the optimal format.
An integrated platform shaping the future of content production and management.
ArcXP is a SaaS solution that integrates all content creation and management processes in the cloud, serving media and entertainment companies as well as businesses from all kinds of industries. Developed by the Washington Post, Hakuhodo DY ONE is the world’s sole ArcXP reseller, supporting domestic media companies with ArcXP implementation. Our service centralizes everything from article creation to digital content management and production workflows, for efficient content production and distribution.
In today’s information-saturated world, it is essential for companies to deliver high-quality content quickly and deepen engagement with customers. However, existing systems face various challenges, such as insufficient integration between print and digital media, content being fragmented and difficult to locate, and excessive waste in production processes. ArcXP solves these challenges and extracts the maximum value from content, which in turn pushes companies’ digital transformation initiatives and business growth forward.
New possibilities for content businesses provided by ArcXP
ArcXP brings multifaceted benefits and tangible results to the content operations of companies.
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Dramatic efficiency and speed improvements in content production and distribution
Reduce time and costs through centralized workflows, unified management of diverse content, and optimized multi-channel content distribution. -
Maximize the value of content based on data
By enhancing engagement, improving SEO performance, and elevating content quality, ArcXP makes it possible to run content that resonates with readers. -
Generate new revenue opportunities and transform business models
ArcXP promotes business diversification through more robust subscriptions, optimized ad revenue, and data monetization opportunities. -
Construct flexible content platforms that are resilient against change
As a SaaS solution with high availability and scalability, ArcXP ensures stable content operations and adapts to future business needs.
Main features of ArcXP
ArcXP comes with a wide array of features covering all processes related to content production, management, and distribution, and their seamless integration enables efficient content operations.
Composer (article creation and editing)
Create and edit articles with intuitive controls. Features include Japanese language support, proofreading and editing functions, various format conversions, content insertion, and communication tools.
Websked (planning and workflow management)
Centrally manage newsroom planning and workflows. Supports efficient content production through progress visualization and real-time collaborations.
Photo Center / Video Center (management of photo and video assets)
Centrally manage vast libraries of photo and video assets in the cloud. Optimize asset utilization through metadata search, category management, live streaming functions, and integration with external platforms.
Pagebuilder (website creation)
Build websites by combining modules with intuitive controls. Realize effective content placement using A/B testing functionality (Bandito).
Intelligence Bundle – Clavis & Bandito
(recommendations and personalization, A/B testing)
Recommend personalized content based on article popularity rankings and user behavior. A/B testing of photos and headlines automatically selects high-performing patterns, enabling sustainable site operations.
Arc Intelligence (powerful AI analytic tools)
Visualize content performance in real time and gain deep insights into reader behavior. Maximize engagement and revenue through data-based decision-making that accelerates digital strategies.
Subscriptions (subscriptions management)
Integrates subscriber management and payment processes for paid content. Supports the adoption of new revenue models.
Content-centered digital transformations supported by Hakuhodo DY ONE, from implementation to operation
As the exclusive ArcXP partner for Japan, Hakuhodo DY ONE combines many years of media insights with digital marketing expertise to propel the content-centered digital transformations by our clients. Utilizing best practices from success stories from around the world, including the Washington Post, we help clients at every stage, from ArcXP implementation and dissemination through to business growth.
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Intimate knowledge and experience with media and content
We take advantage of Hakuhodo DY Group’s expertise to address content needs in many different industries. -
Consistent assistance, from strategy development to operations
We guide clients along every step, from understanding the business challenges to system installation, operational support, and performance measurements. -
Support for data-driven optimizations
We make use of ArcXP’s analytic functions to help improve the quality and quantity of content based on data. -
Robust support system powered by a team of expert professionals
Specialized ArcXP consultants, engineers, and producers work together to provide the latest knowledge and insights. -
Leverage Hakuhodo DY ONE’s assets
We maximize the value of clients’ businesses by taking advantage of Hakuhodo DY ONE’s full slate of capabilities, including creative expertise and technology development.
ArcXP is a powerful partner that goes beyond the scope of a content management system (CMS) to accelerate content-centered business transformations. Hakuhodo DY ONE ensures clients get the most from ArcXP so they can grow their businesses.
