Business intelligence (BI) tool implementation and utilization support
Service overview
Business intelligence (BI) tools aggregate and analyze vast amounts of data accumulated by organizations to speed up decision making. These tools automate the collection, formatting, integration, and visualization of data — processes that would otherwise require enormous amounts of manual labor and time. This automation accelerates decision-making and shifts resources to strategic operations. Hakuhodo DY ONE provides complete support, from selecting the best BI tools for your company’s business challenges and data environment to implementation support and in-house training of employees to ensure BI tools are used effectively.
BI tools play a crucial role in empowering fine-tuned data analyses that aid management decisions and improve operations. Hakuhodo DY ONE prioritizes the following core values in our BI tool implementation and utilization support services.
Maximize value through data integration and utilization
The greatest strength of BI tools is their ability to automatically collect, format, integrate, and visualize vast amounts of data. This greatly reduces the time and effort required to manually create reports and enables anyone to easily access data through intuitive interfaces. In this way, BI tools facilitate efficient, data-based strategic decision-making and business trend identification. This, in turn, unleashes advanced data applications such as uncovering hidden patterns and carrying out predictive analytics.
Constructing sustainable data utilization
We design and build BI environments with a long-term perspective on data utilization, rather than focusing solely on short-term problem solving. By creating a flexible infrastructure capable of adapting to future changes and growing with your business, we maximize clients’ data ROI and provide a sustainable data utilization environment.
Complete support aligned with business goals
Hakuhodo DY ONE provides full support from BI tool selection to construction and operation, tailored to each client’s business size and objectives. We use our expertise in both marketing and data, as well as technology implementation, to help build organizations that maximize data utilization and achieve business growth.
Service features
Hakuhodo DY ONE supports data-driven corporate decision-making with our proven BI tool implementation capabilities and our consulting based on decades of marketing insights.
Past successes
We deliver visualization optimized for each company’s specific needs and challenges, based on our extensive BI construction track record, and the resulting knowledge, of over 100 projects across many different industries. We excel in visualizing marketing KPIs and have a long record of advanced visualizations within the CRM domain, including LTV and customer ranking. The visualizations that we provide lead to better decision-making and operations.
Our organization
Our highly experienced team of professionals provides end-to-end assistance, from database design and construction to BI tool implementation, operation, and adoption. We offer ongoing consulting post-implementation, responding quickly and flexibly to additional implementations and customizations to ensure your company’s data utilization and operational improvements.
How BI tool implementation support works
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We construct environments for long-term BI utilization and provide ongoing BI utilization support through a process involving the following steps.
- Define requirements: We listen to your current challenges and clarify the objectives of BI adoption.
- Design: We design usage scenarios, assuming data-based actions, and design screen layouts as well as organize the data to be used.
- Construction: We construct an efficient infrastructure and dashboard environments.
- Utilization support: After construction, we provide an environment in which BI tools can be utilized over the long term and deliver ongoing BI utilization support.
Tools we support
- Salesforce Marketing Cloud Engagement
- Tableau
- Looker
- Data Portal
- DOMO
- Power BI
- ※ We can support other BI tools as well. Please inquire for details.
- ※ Our engineers share information about using these tools on our blog. Tech Waves Opens in a new window
Awards and certifications (as of June 2026)
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Marketing Cloud Intelligence
- Certified Level II Specialist Partner
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Tableau
- Certified Data Saber
- Tableau Desktop Specialist certification
- Tableau Data Analyst certification
- Nominated for Viz Of The Year
- Presentation at the 1st Data Cloud User Group meeting
Challenges solved by our BI service
Our BI service solves the following types of challenges that arise when companies seek to use their data assets for marketing initiatives.
Slow decision-making
Preparing reports manually requires significant time and effort and creates a delay between reviewing data and making decisions. BI tools, on the other hand, automatically collect, format, integrate, and visualize vast amounts of data, greatly reducing the time and effort to create reports manually for faster decision-making.
Siloed data
Data created by specific individuals or managed by different departments often remains unshared, creating internal data fragmentation that hinders company-wide decision-making. In comparison, BI tools integrate data fragmented across departments and manage it centrally. This enables cross-departmental analyses from a company-wide perspective, promoting data-driven decision-making throughout the organization.
Low data utilization
BI tools address the challenge of limited data availability for decision-making, where historical data and internal or external datasets are not managed in an easily accessible format. These tools provide environments where anyone can easily access data through intuitive interfaces. This improved access to data expands the scope of data utilization and enables faster and more accurate decision-making.
