A consortium promoting the development of AI-friendly websites and next-generation owned media

The expertise and combined power of three companies in partnership

The AIO Web Experience Consortium is a collaboration between three companies, each possessing advanced expertise in their respective fields, which allows the consortium to provide full support for the web strategies essential in the AI era. By pooling the knowledge and technologies of each company, it builds mechanisms that provide valuable information to sei-katsu-sha while ensuring the information is properly evaluated and used by AI.

―Hakuhodo DY ONE
Hakuhodo DY ONE backs business growth through designing and planning brand strategies for AI search (AIO), data analytics, and performance measurements.

—Hakuhodo I-STUDIO
Prioritizing user experiences (UX), Hakuhodo I-STUDIO creates optimal web experiences through UX designs that balance AI access with sei-katsu-sha access, structural designs for AI-friendly owned media, RAG-compatible CMS construction, and development of creatives.

―AI Hack
AI Hack provides the AI Hack AI search optimization (AIO) tool, offers specialized expertise on AI search algorithms, and supports the construction of next-generation owned media like NLWeb. In this way, the company provides the technical backing to ensure AI properly recognizes and uses value for sei-katsu-sha.

Constructing sites that deliver value to sei-katsu-sha while being discoverable by AI and correctly understood and quoted by AI

Having content that is valuable for sei-katsu-sha is a crucial prerequisite for being selected by AI. Building on Hakuhodo DY ONE’s SEO expertise cultivated over years at the forefront of search, the consortium prioritizes solving problems for sei-katsu-sha and providing deeply resonant information in the content design + structural design domain. Beyond this, it supports the construction of owned media tailored to structured data and contextual understanding. The consortium arranges environments where valuable information intended for sei-katsu-sha is correctly discovered, understood, and referenced by AI.

A three-step approach to reach both sei-katsu-sha and AI

The consortium executes owned media strategies designed for the AI era using the following three-step approach. This approach builds owned media that provides optimal information to sei-katsu-sha while also being efficiently discovered, used, and even directly referenced by AI. In this way, the consortium creates future-oriented web experiences chosen by both sei-katsu-sha and AI at every stage of the marketing funnel, from awareness to sharing.

—AI search readiness
The consortium promotes site designs and content structuring to ensure generative AI can discover, correctly understand, and reference content.

—Operations enhanced with generative AI
The consortium integrates existing systems, such as CMS and MA, with AI to streamline content generation, summarization, and personalization and to push the use of media by AI.

—AI agent integration
The consortium establishes new interactions where AI, in the form of agents, uses owned media, such as automatically completing tasks for sei-katsu-sha or directly collaborating with AI agents on the sei-katsu-sha side.

Integrating AIO, SEO, and UI / UX to maximize traffic

Recognizing the AI optimization (AIO) trend that top players are in positions where they are easily cited by AI, the consortium optimizes for AI search, alongside conventional SEO measures, while also developing valuable content and outstanding UI / UX for sei-katsu-sha. In this way, it creates owned media optimized for both AI search and sei-katsu-sha, which helps maximize traffic and customer acquisition.